The emotional rescue was established before the ark (about 30 years ago) and we have been providing tip and boo cards ever since. Emotional rescue cards are known for their iconic images and unbeatable humor. We have a lot of successful ranges that we love what we do and we like to think we're pretty good at it (that could be the talking liquor) and we're also pretty crushing cushions and captains (that's definitely the talking drink). This greeting card is from the Snuggly Bumkins range.