• Ideal for men and women • Provides an instant appearance of thicker and denser hair • Conceals signs of thinning hair • Keratin proteins practically identical to natural hair • Blend seamlessly • Adhere to even the finest hair • Stay in place all day • Water, wind, and sweat resistant • Generous application on areas with hair loss • For best results, apply to clean, dry hair before using other styling products • Gently massage hair after application for fibers to settle