- Ariel Liquid Laundry Detergent offers superior cleaning and long-lasting freshness for up to 7 days on stored clothes - Its exclusive formula removes stains and dirt even in cold wash cycles - Allows pre-treating stains by applying the detergent directly to the garment before washing - Suitable for all types of fabrics and washing machine programs - Cold wash technology saves energy and protects garments - 1.8-liter bottle, enough for 40 washes - Fresh and pleasant scent thanks to the touch of Lenor Fresh Sensations - Contains anionic and non-ionic surfactants, enzymes, optical brighteners, and perfumes - Easy to use and dose for optimal results in every wash